Earth Day, Every Day
At Sóley Organics, Earth Day isn’t just one day a year—it’s woven into everything we do. Rooted in the wild landscapes of Iceland and guided by a deep respect for nature, our mission is to create pure, effective skincare in harmony with the Earth.
Here’s how we walk gently on this planet we love:
Wild Icelandic Herbs, Handpicked with Care
We believe nature knows best. That’s why our products are crafted using wild Icelandic herbs—handpicked sustainably from untouched landscapes. These herbs have been used for generations by Icelandic herbalists, including Sóley’s own great-great-grandmother.
Made in Iceland with Fresh Mountain Water
Our products are created in Iceland, using crystal-clear mountain water from a spring on Kaldbakur. From plant to product, every step happens here—keeping our production local and environmentally mindful.
Supporting Local Every Step of the Way
Whenever possible, we choose to work with local services and partners throughout our processes—from packaging design to printing to production. Supporting our community not only lowers our carbon footprint but also strengthens the Icelandic economy.
Thoughtful Packaging Choices
We use recyclable materials for all our packaging, and we proudly offer refill options so you can reuse your bottles. It’s a small change that makes a big difference over time.
Certified Clean & Conscious
We are honored to carry Ecocert and Tún certifications—ensuring that our ingredients and processes meet the highest standards of organic and sustainable production. It’s our promise of purity and transparency to you and to the Earth.
Giving Back to Our Community
Our love for nature includes our local environment, too. That’s why we actively contribute to cleaning up the neighborhood around our flagship store in Reykjavík. A clean community is a healthy one—for people and for the planet.
This Earth Day, we invite you to celebrate with us—not just by choosing natural skincare, but by taking a moment to reconnect with the Earth. Whether it’s walking in nature, picking up litter, or simply pausing to breathe fresh air, every small act matters.
From the heart of Iceland,
photo credit: Chris Burkard
